Brand self-audit

I can say in one sentence who I help and how I am different.

People who meet me understand quickly what I am known for.

I know the 3-4 topics I want to be associated with.

My profiles look consistent: same photo, colours and style everywhere.

I have professional, recent photos of myself.

My bio and profile link clearly say what to do next (book, write, subscribe).

I have a personal website or page that I am proud to send to anyone.

I publish something at least weekly and have a plan for the next month.

I know which posts of mine worked best and why.

I have testimonials, case studies or results I am allowed to show.

What appears when someone searches my name is current and accurate.

I am invited to speak, guest on shows or collaborate at least a few times a year.